This season we went even more minimal with a ‘no text’ front cover for the mail-out SS15 Range catalogue. The focus was to have a bit of intrigue and wonder as to what was within. The theme was ‘A Great British Seaside Holiday’ and was staged brilliantly. It begs you to open it! You can see all 16 pages of the A5 landscape catalogue below. Local photographer Matt Jessop did a great job of the photo shoot on the day in St Ives.